Accidental genius, by Mark Levy

This book provides a selection of writing techniques that are intended to get the juices flowing and let you write in a way that will generate new ideas and increase creativity. It's geared towards professionals and is meant to help readers solve problems at work. Author Levy encourages the practice of private writing; these are timed exercises that will not be shown to anyone, removing the pressure of trying to impress someone else. I almost quit reading early on because I came across two typos in the preface, but I forged on. This is a fairly short book that can be read in a day or two. It was published in 2000, but I would recommend picking up the 2nd edition, published in 2010. This book is indexed, and includes an annotated recommended reading list.